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Copy Writing

Your One-Stop Solution for Effective Business Writing

With the emergence of the Internet, clear copy writing has become more important, as well as harder to find. At ColorPage, we write content that stands out through its precision and which improves your Search Engine Optimization (SEO). By shaping what you want to say with an eye on clarity, we can help you get noticed on the web. And, in this market, that is optimal to attract new business. The online retail industry has grown by 15% year-over-year with it’s ability to offer benefits in time and in cost to customers–you don’t want to be left out of this market.

Our writers are industry professionals that know how to convey a precise, powerful message to a targeted audience. They speak in writing with fluency and clarity, while also relaying vital information to your customers–current or potential. This ability to connect with your reader empowers them with the knowledge to take action, with the confidence that you are an industry expert.

Channels of Expertise

Our expert writers know how to be heard, because we listen. For example, we know the latest eye-tracking studies about how people take in the written information on the web.  Through experience, too, we have observed customer response to writing in many mediums.  Our knowledge extends to:

  • Web Content
  • Marketing Material
  • Press Releases
  • Landing Pages
  • Newsletters
  • Research Articles
  • Business Presentations
  • White papers
  • Case studies
  • E-mail Campaigns
  • Direct Mail

 

The brief immediacy of web content is not the same as the technical polish of white papers.  The personal pitch of direct mail, likewise, should not have the objective tone of a case study.  ColorPage can reach all of your potential customers using just the right style and approach.

Speaking Above the Chatter

The proliferation of marketing copy on the Internet has convinced many writers that they must shout to be heard.  At ColorPage, our writing gets results because we focus on who’s important: you and your potential customer.   We can convey a unified message across many channels, in a way your customers are likely to hear.  Let us craft your writing so that your words get the attention – and response – your business deserves.

Meet the Writers

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Arlene Wege
Writer, Researcher, Journalist

My writing career began in 1985, in New York City, writing for the magazine Film Journal International. Since I moved from New York City to the Hudson Valley, I have been writing for About Town magazine, The Observer newspaper, and Focus, a weekend cultural section of The Poughkeepsie Journal. I have written about a wide variety of subjects, and am open to challenges. I feel that my work and personal experience in numerous fields (theater, art, fundraising, travel, administration, catering) has been extremely beneficial in giving me an excellent, objective perspective of whatever assignment I am given.

 

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