Ulster County PennySaver
Saugerties Edition
High-Value Direct Mail Advertising
- Mailed into Every Home in Zip Code 12477 – That’s Almost 8,500 Households!
- Added Bonus – 1500 Copies Dropped at Most Popular Stops
- Reaches Over 20,000 Readers
- Free Ad Design on all Contract Ads (Up to 3 Revisions)
- READERS CAN WIN $25 – Each Week, Readers Can Play Our “Find Penny”
Game and Enter to Win a $25 Gift Card Redeemable at Their Favorite Advertiser’s Business!
(No purchase necessary, Age18+ years required to enter; one entry per person, per week. Winners announced each Thursday in the following week’s printed PennySaver. Fifty-two total $25 gift cards awarded annually. Entries must disclose name, address, email, and correct answer to be eligible.)
High-Value Digital Advertising
- Free Online Coupon to All 6X or Greater Contract Advertisers
- Back-Link to Your Website to Improve Traffic
- Affordable Advertising Banner Ad Options
Distribution of 10,000
8500 Mailed Into Every Household In 12477 Zip Code!
Advertising Rates
| Saugerties Edition COLOR |
Open Rate | 6X Rate | 13X Rate | 26X Rate | 52X Rate |
| Covers 7.75” W x 8.75” H |
Add 15%. Ask for availability. Premium Placement – add 10%. Prepay Discount – 5%. |
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| Full Page 7.75” W x 10.5” H |
$569 | $485 | $455 |
$427 |
$381 |
| Half Page 7.75” W x 5” H |
$325 | $275 | $260 |
$245 |
$218 |
| Quarter Page 3.8” W x 5” H |
$186 | $160 |
$148 |
$139 |
$125 |
| Eighth Page 3.8” W x 2.5” H |
$98 | $85 | $79 |
$74 |
$66 |
| Sixteenth Page 1.8” W x 2.5” H |
$52 | $44 | $42 | $39 |
$35 |
| Saugerties Edition B&W |
Open Rate | 6X Rate | 13X Rate | 26X Rate | 52X Rate |
| Covers 7.75” W x 8.75” H |
Add 15%. Ask for availability. Premium Placement – add 10%. Prepay Discount – 5%. |
||||
| Full Page 7.75” W x 10.5” H |
$425 | $362 | $340 |
$319 |
$285 |
| Half Page 7.75” W x 5” H |
$270 | $230 | $216 |
$203 |
$181 |
| Quarter Page 3.8” W x 5” H |
$148 | $126 |
$119 |
$111 |
$100 |
| Eighth Page 3.8” W x 2.5” H |
$81 | $69 | $65 |
$61 |
$55 |
| Sixteenth Page 1.8” W x 2.5” H |
$42 | $36 | $34 | $32 |
$29 |
| Classifieds |
Minimum $14 for 20 words. (Each additional word 50¢) | ||||
| INSERTS | $65/1,000 < 0.5 oz $75/1,000 < 1.0 oz $85/1,000 < 1.5 oz (-10% 4x or more) |
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| Digital Ads | PUSHDOWN (617×80 & 1170×600): $150 SLIDER (1140×200): $95 BANNERS – Large (360×474): $75; Small (360×237): $55 SPOTLIGHT: $125. Free with 13x plus contract COUPON: $35. Free with 6x plus contract FLIP: Free with any advertisement |
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Advertising and Artwork Specifications
Preferred File: PDF
Other File Types Accepted: JPEG, TIFF, or EPS.
All images should be high-resolution (300 dpi) and CMYK. Convert all spot colors to 4 color process (CMYK).
Note: Enlarging a 300 dpi image over 125% will lower the resolution to the point that the image quality degradation may be noticeable when printed.
View our Media Kit below.
ColorPage Publishing Services:
- Publishing Contract
- Ad Sales and Billings
- Photography
- Cover Concept and Design
- Body Template Layout, Typesetting, Design
- Proofing, Editing, Revisions
- Print and Bindery: (50,000 Copies)
- Distribution and Fulfillment
